Twickenham is now called Allianz Stadium, and the domain matching that name does not belong to it.
Checked on 5 October 2026: allianzstadium.co.uk is a parked domain, held by a registrar and serving advertising links. Anyone typing the stadium’s own commercial name into an address bar lands on a page selling web hosting.
The real site is allianzstadiumtwickenham.com. The old twickenhamstadium.com still works and redirects there, so the safest route is still to search for Twickenham rather than for the sponsor.
What the tour covers
More of the building than the football grounds let you into, and one room in particular.
The Royal Box, the Players’ Tunnel, pitchside, and the England Dressing Room, which the stadium itself names as the highlight. You get the matchday preparation and routines rather than only the view.
Tours are guided throughout, with the stadium putting the emphasis on the guides rather than a handset.
The museum is included, and it is the reason to go
Every tour includes entry to the World Rugby Museum on the same site, which holds what the stadium describes as the world’s most extensive collection of rugby football memorabilia.
There is also a Play Rugby Interactive Zone with a scrum machine and a line-out jump challenge, which is the part that turns a stadium tour into something children will actually remember.
Given that the museum is bundled, the tour is better value than the equivalent football tours even before you know the price, because the football museums at Stamford Bridge and the Emirates are bundled too but considerably smaller.
The prices are not published
Worth saying plainly. Neither the stadium’s own museum and tours page nor the World Rugby Museum booking page shows a price. You have to enter the booking system before a number appears.
That puts Twickenham in the same group as TeamSport, Escape Hunt and the Royal Albert Hall: operators who will not quote until you have started buying. The football grounds publish everything, which makes the comparison harder than it should be.
The options
Stadium Tour and Museum is the standard one.
Private Tour is run for two people with a guide of your own, through the same areas.
Legends tours are available, and gift vouchers are sold for both the standard and the legend versions.
Where it is
Twickenham, in south west London, out past Richmond. It is a train journey rather than a Tube one, which is the thing to plan: this is a half day, not an hour.
Our Richmond page covers lunch on the way, and Richmond Park is the other reason to come out this far.
How to plan it
Searching for it: type Twickenham, not Allianz, because the sponsor’s domain is parked.
With children: the Play Rugby Interactive Zone is the part that justifies the trip.
Budgeting: you cannot, from the website. Start a booking to see a price.
Make a day of it, because the journey out is long enough that an hour at the ground is poor value.
Allianz Stadium Twickenham
- Address
- Twickenham, south west London
- Nearest
- Twickenham, by train rather than Underground
- Booking
- Online through the World Rugby Museum booking pages. Standard, private and legends tours are offered, and gift vouchers are sold
- Price
- Not published. Neither the stadium site nor the museum booking page shows a price until you enter the booking system
- Standing
- The home of England rugby, renamed Allianz Stadium, with the World Rugby Museum on site
How to get in
Tours cover the Royal Box, the Players’ Tunnel, pitchside and the England Dressing Room, and all include the World Rugby Museum and its Play Rugby Interactive Zone. Note that allianzstadium.co.uk is a parked domain and not the stadium’s site: use allianzstadiumtwickenham.com.
Where to go next
The Emirates and Stamford Bridge both publish their tour prices, which Twickenham does not.
Richmond is the nearest good lunch, and Richmond Park is the other reason to come this far out.
Questions we get asked
What is Twickenham Stadium called now?
Allianz Stadium Twickenham. Be careful with the web address: allianzstadium.co.uk is a parked domain serving advertising, not the stadium. The official site is allianzstadiumtwickenham.com, and the older twickenhamstadium.com redirects there.
What does the Twickenham stadium tour include?
The Royal Box, the Players' Tunnel, pitchside and the England Dressing Room, which the stadium names as the highlight. Every tour also includes entry to the World Rugby Museum on the same site and its Play Rugby Interactive Zone.
How much is the Twickenham stadium tour?
The price is not published. Neither the stadium's museum and tours page nor the World Rugby Museum booking page shows a figure until you enter the booking system.
Is the World Rugby Museum included in the stadium tour?
Yes. All tours include entry to the museum, which the stadium describes as the world's most extensive collection of rugby football memorabilia, along with the Play Rugby Interactive Zone and its scrum machine and line-out challenge.
How do you get to Twickenham Stadium?
By train to Twickenham in south west London, out past Richmond. It is not on the Underground, so allow for a half day rather than an hour.
Written by Robert J Wills, no. 249 in the guide.
Last checked 5 October 2026 against the venues' own published information. Nobody pays to appear here and we take no bookings.
